Branding

A brand is more than your logo — it’s the face of your organization. We create unique, memorable brand identities that resonate with your target audience across all touchpoints.

Logo

Colour Palette

Typography

Services:

Graphic Applications (Brand Toolkit)

Packaging Design

Messaging

The Jeffrey Room

We worked with The Jeffrey Room to create a complete brand for their restaurant where good food, good company, and good vibes come together at Kicking Horse Mountain. A key component to this brand was the goat mascot, which honoured the restaurant’s namesake with his signature long goatee and mop of curly hair.

Logo design for The Jeffrey Room, a restaurant in Golden BC
Logo mascot design for The Jeffrey Room, a restaurant in Golden BC

Anti Diet
Diet Club

We were approached to create a brand and packaging for this subscription-based prepared meal plan borne from the pandemic restaurant industry shutdown. Offering healthy meals for those without the time or tools to cook a great-tasting nutritious meal on their own, this brand is all about eating and feeling good. Upon its launch in 2021, this brand was briefly the top trending logo in the world on Instagram.

Logo design for Anti Diet Diet Club, a meal kit service
Packaging design for Anti Diet Diet Club, a meal kit service

New Level Brewing

We evolved New Level’s existing logo from its original form into the fun, slimy version that’s in use on their cans today. It’s paired with their illustrated viking crest to create a brand package that’s dripping with personality. The viking crest was featured in Logo Lounge Volume 14, a showcase of top logo work from around the globe.

Illustrated mascot logo on coasters for New Level Brewing
Logo for New Level brewing

Misc Marks

A selection of some of our favourite brand, logo, and mascot work from recent years.